I’m a sucker for a good sales pitch (especially if the sales girl is hot). I’m also a sucker for flattery. So when I walk into J. Lindeberg in Soho after a jacket in the window catches my eye I am a prime target for the right pitch.
The fastest I think I have ever been sold something…
Clearly in a rush to get out of the store and meet some friends, this cute Irish girl walks over to me, takes a jacket off the rack and tells me to try it on. Love how she didn’t need to ask, saw me looking at jackets and picked one out for me.
She helps me put it on, grabs me by the wrist and shows it off in front of the store mirror. She stares me right in the eyes in the mirror, subtly stroking down my arm and tells me ‘you have such pretty, light eyes. This jacket brings it out.’
I’m hooked! (on her, not the jacket).
I start to flirt a little, and ask her how late they are open. Both as a way to get out of this sales situation implying I would come back and to see what time she gets off work. Sensing I’m in a rush to get out of the store, she offers me 10% off… But ONLY if I buy the jacket right then and there.
She doesn’t flinch, doesn’t break eye contact the entire time… Staring me down waiting for me to either say ‘yes’ or disappoint her with some other lame excuse.
I walk out of there with a brand new J. Lindeberg jacket. I don’t even think there is much to say about the jacket. It’s nice. It’s blue. It brings out my eyes. If you have light eyes, wear light colors.
Shopping in Soho can be a lesson in salesmanship.